Dental Practice Consulting Services
Elevate Your Dental Business with Aligned Dental Partners
Dental Practice Consulting
Group Practice Consulting
Group Practice and DSO Platform Services
Attract New Patients
The competitive landscape of the dental industry requires savvy marketing expertise to help dental practices connect with their ideal patient. Targeting these specific, profitable patients requires balancing various marketing channels with innovative campaigns and the agility to move resources quickly in order to maximize your marketing ROI.
Aligned Dental Partners is uniquely positioned as a marketing consultant to guide you through these challenges. With a deep understanding of the dental industry, today’s latest digital marketing innovations and technologies you will find ADP’s coaching invaluable when crafting effective marketing strategies.
Many dental practices struggle to determine the best ROI for their marketing dollars. Different markets require different strategies. While branding, website design, ad words, PPC (pay per click), and Search Engine Optimization for dental practices are typically the main focus for a marketing manager, the word-of-mouth referrals, internal marketing programs and even direct mail campaigns could net a significant number of new patients. It is important to accurately track the sources of every new patient and determine the costs involved in supporting that source.
Having access to real-time data related to patient sources, vendor costs, and revenue generated by treatment plans accepted will allow you to analyze the cost of a new patient and the average revenue per patient, by each source of the new patient. Aligned Dental Partner’s consultants can show you how to collect and track this data, and how it can provide you with valuable insights to shape your marketing strategies, ensuring you're making data-driven decisions.
Engaging with Aligned Dental Partners gives you the chance to connect with experts in various niches within the marketing spectrum. These vendor partnerships can help lower overall marketing costs, increase new patient flow and create a strong brand awareness for your practice. Our clients have seen a significant increase in their online reviews and ratings.
In a recent survey of 1500 respondents, asked which dentist they would choose based on a google search; 43% answered the dentists with the best online reviews, 19% would choose the closest dentist, 18% would choose the top ranked dentist in the search results and just 14% would choose the cheapest. This puts an emphasis on working with experts familiar with tactics in training the dental staff to get great reviews from every patient.
Aligned Dental Partners provides dental practice management solutions with the necessary foundation, protocols, and systems to build a result-driven marketing strategy. We offer a high level of service with personalized coaching techniques and a proven program that will drive and maximize your marketing ROI.
- "We chose Aligned Dental Partners upon recommendation because we realized our approach wasn’t working. Prior to bringing on Aligned Dental Partners, we had spent 18 months and a large amount of money with great intentions but poor execution simply because we didn’t know what we didn’t know. ADP was integral in forcing us to, as Dr. Alex Giannini likes to say, “back the truck up” to get the fundamentals in place before we headed down the wrong path and spent more money in areas that weren’t effective in building a true DSO. I have no doubt their systematic approach helped us identify the necessary ingredients and match those with a schedule of responsibilities and deadlines that pushed us toward success. We were able to see the project through not only under budget, but faster than where we would have otherwise been going it alone. It’s still early in our formation, but so far I know it was a good choice and I’d do it again knowing what I know now. I just might start with them earlier to save time, money, and frustration."
– Dr. Cody Mast, President
PiP Pediatric Dentistry & Orthodontics, Aligned Dental Partners orchestrated the successful merger and integration of four dental companies to form a 12-office DSO.
- Practice management is a process of continuous improvement. It is not doing one thing 100% better than the next practice – it is doing one hundred things 1% better.